Forums › Forums › White Hat SEO › How did the Disney Blackhat sitelink hack happened? › Reply To: How did the Disney Blackhat sitelink hack happened?

  • patrickstox

    Guest
    October 31, 2025 at 7:44 pm

    302 redirect tries to keep the original URL indexed, no canonical on the page redirected to.

    Then you have Google’s title tag rewrite system which can pull from link anchor text. You mostly see it pull from link anchors when a page is noindexed.

    + A bunch of spam backlinks with black hat anchor text.

    I always thought Google ignoring bad links to the site meant they ignored the anchors, and they might for ranking systems, but I guess this one slipped through.