Forums › Forums › Social Media › So essentially my sister has 500K followers on TikTok but doesn’t make any money. Am I missing the bigger picture here? › Reply To: So essentially my sister has 500K followers on TikTok but doesn’t make any money. Am I missing the bigger picture here?
-
sweetnsourale
GuestOctober 6, 2025 at 7:31 pmShe needs management to make more money if she doesn’t want to go looking for deals. She can try to reach out to some of her mutuals to see if their management company would be interested in representing her.
But the kind of deals she would attract would depend on what kind of content she does and how brand-friendly it is. If her content isn’t brand friendly, she won’t get good brands reaching out to her. And if she is a POC the deals won’t be for as much & she will need to be more strategic, esp if her content isn’t brand friendly.